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SEO Specialist

Media & Communication

SEO specialists optimise websites for search engines like Google to increase organic visibility and traffic. They analyse keywords, improve technical website structures, develop content strategies and monitor rankings. Data analysis and understanding of search algorithms are central.

Entry
~CHF 62'000
CHF 5'167/Mt.
Mid
~CHF 82'000
CHF 6'833/Mt.
Senior
~CHF 110'000
CHF 9'167/Mt.

Approximate values — salaries may vary by region, employer and experience.

📚 Education
LevelUniversity of Applied Sciences
Duration36 months

Your path to SEO Specialist

●
Secondary School

You are here

Decision
Apprenticeship + BMS → UASHigh School → UAS (with internship)FMS + Baccalaureate → UAS

Preparation

Vocational or specialized baccalaureate

3–5 years

University of Applied Sciences

Bachelor's degree

3 years

Optional: Master UAS

1.5–2 years

Career Start

Bachelor/Master

Starting salary: CHF 62'000/year

Academic Requirements
🔢 Mathematics6/10
x
🔬 Science2/10
x
💻 IT6/10
x
🔧 Manual1/10
x
🎨 Artistic4/10
x
📊 Ratings
⚖️ Work-Life-Balance7/10
x
🎨 Creativity5/10
x
🤝 Social Contact5/10
x
💪 Physical Demands1/10
x
📈 Career Growth6/10
x
🔮 Future Outlook7/10
x
🔥 Demand (current)6/10
x
✨ AI Risk5/10
x
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