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Performance Marketing Manager

Media & Communication

As a Performance Marketing Manager, you are responsible for paid, measurable campaigns via channels such as Google Ads, Meta, LinkedIn and Display. You manage budgets in a data-driven way, continuously optimize on KPIs such as ROAS, CPA, CTR and conversion rate and focus every franc on the greatest return. You work closely with tracking, analytics and creation and translate marketing goals into high-performance campaign structures.

Entry
~CHF 80'000
CHF 6'667/Mt.
Mid
~CHF 100'000
CHF 8'333/Mt.
Senior
~CHF 130'000
CHF 10'833/Mt.

Approximate values — salaries may vary by region, employer and experience.

📚 Education
LevelUniversity of Applied Sciences
Duration48 months

Your path to Performance Marketing Manager

Secondary School

You are here

Decision
Apprenticeship + BMS → UASHigh School → UAS (with internship)FMS + Baccalaureate → UAS

Preparation

Vocational or specialized baccalaureate

3–5 years

University of Applied Sciences

Bachelor's degree

3 years

Optional: Master UAS

1.5–2 years

Career Start

Bachelor/Master

Starting salary: CHF 80'000/year

Academic Requirements
🔢 Mathematics7/10
x
🔬 Science3/10
x
💻 IT8/10
x
🔧 Manual1/10
x
🎨 Artistic4/10
x
📊 Ratings
⚖️ Work-Life-Balance6/10
x
🎨 Creativity6/10
x
🤝 Social Contact6/10
x
💪 Physical Demands1/10
x
📈 Career Growth8/10
x
🔮 Future Outlook7/10
x
🔥 Demand (current)7/10
x
AI Risk5/10
x

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