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Content Strategist

Media & Communication

Content strategists plan, create and manage content across various channels to achieve business goals. They develop content strategies, define target audiences, create editorial calendars and measure content performance. In Switzerland, they work for companies, agencies or as freelancers in a multilingual environment.

Entry
~CHF 75'000
CHF 6'250/Mt.
Mid
~CHF 98'000
CHF 8'167/Mt.
Senior
~CHF 130'000
CHF 10'833/Mt.

Approximate values — salaries may vary by region, employer and experience.

📚 Education
LevelUniversity of Applied Sciences
Duration36 months

Your path to Content Strategist

Secondary School

You are here

Decision
Apprenticeship + BMS → UASHigh School → UAS (with internship)FMS + Baccalaureate → UAS

Preparation

Vocational or specialized baccalaureate

3–5 years

University of Applied Sciences

Bachelor's degree

3 years

Optional: Master UAS

1.5–2 years

Career Start

Bachelor/Master

Starting salary: CHF 75'000/year

Academic Requirements
🔢 Mathematics4/10
x
🔬 Science4/10
x
💻 IT6/10
x
🔧 Manual1/10
x
🎨 Artistic6/10
x
📊 Ratings
⚖️ Work-Life-Balance7/10
x
🎨 Creativity8/10
x
🤝 Social Contact7/10
x
💪 Physical Demands1/10
x
📈 Career Growth6/10
x
🔮 Future Outlook7/10
x
🔥 Demand (current)6/10
x
AI Risk5/10
x

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