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Chief Marketing Officer (CMO) / Head of Marketing

Media & Communication

As Chief Marketing Officer or Head of Marketing, you are responsible for the entire marketing of a company at management level. You define the marketing strategy, manage the areas of brand, communication, performance and product marketing and are responsible for the budget and growth targets. You sit on the executive board, manage team leaders and translate the corporate strategy into measurable marketing results.

Entry
~CHF 145'000
CHF 12'083/Mt.
Mid
~CHF 185'000
CHF 15'417/Mt.
Senior
~CHF 250'000
CHF 20'833/Mt.

Approximate values — salaries may vary by region, employer and experience.

📚 Education
LevelUniversity of Applied Sciences
Duration120 months

Your path to Chief Marketing Officer (CMO) / Head of Marketing

Secondary School

You are here

Decision
Apprenticeship + BMS → UASHigh School → UAS (with internship)FMS + Baccalaureate → UAS

Preparation

Vocational or specialized baccalaureate

3–5 years

University of Applied Sciences

Bachelor's degree

3 years

Optional: Master UAS

1.5–2 years

Career Start

Bachelor/Master

Starting salary: CHF 145'000/year

Academic Requirements
🔢 Mathematics6/10
x
🔬 Science3/10
x
💻 IT6/10
x
🔧 Manual1/10
x
🎨 Artistic5/10
x
📊 Ratings
⚖️ Work-Life-Balance4/10
x
🎨 Creativity8/10
x
🤝 Social Contact9/10
x
💪 Physical Demands1/10
x
📈 Career Growth5/10
x
🔮 Future Outlook6/10
x
🔥 Demand (current)6/10
x
AI Risk3/10
x

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