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Brand Strategist

Business & Administration

Brand strategists develop and maintain brand identities for companies. They analyze markets, define brand positioning, and develop communication strategies that make a brand distinctive. Creative thinking, analytical skills, and a deep understanding of consumer behavior are crucial.

Entry
~CHF 72'000
CHF 6'000/Mt.
Mid
~CHF 95'000
CHF 7'917/Mt.
Senior
~CHF 130'000
CHF 10'833/Mt.

Approximate values — salaries may vary by region, employer and experience.

📚 Education
LevelUniversity / ETH
Duration60 months

Your path to Brand Strategist

Secondary School

You are here

High School4 years

Baccalaureate

📊 Grade average ~5.0 for admission (varies by canton)

Long-track (from grade 6)Short-track (from grade 8/9)Apprenticeship + BMS + Passerelle

University / ETH

Bachelor's degree

3 years

Master's degree

1.5–2 years

Career Start

Master's degree

Starting salary: CHF 72'000/year

Academic Requirements
🔢 Mathematics4/10
x
🔬 Science4/10
x
💻 IT4/10
x
🔧 Manual1/10
x
🎨 Artistic8/10
x
📊 Ratings
⚖️ Work-Life-Balance7/10
x
🎨 Creativity8/10
x
🤝 Social Contact7/10
x
💪 Physical Demands1/10
x
📈 Career Growth7/10
x
🔮 Future Outlook7/10
x
🔥 Demand (current)5/10
x
AI Risk6/10
x

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